Privacy Policy

1. Who We Are

ROVALE is a trading name of Gladshire Group Limited, the data controller responsible for your personal data. We are committed to protecting your personal data and respecting your privacy in accordance with the UK General Data Protection Regulation (UK GDPR) and the Data Protection Act 2018.

A company registered in England and Wales under company number: 13370407
Registered address: 1 Beauchamp Court, 10 Victors Way, Hertfordshire, EN5 5TZ
Email: info@rovale.co.uk | Phone: 020 7307 0607

We are registered with the Information Commissioner’s Office (ICO) under registration number ZB517256. You can verify this at ico.org.uk.

2. Data We Collect

We may collect personal information when you use our services, contact us, or submit forms, including:

• Full name
• Date of birth
• Phone number
• Email address
• Home address
• New or relocated home address (if applicable)
• Identity documents collected for regulatory compliance (see Section 4)
• Financial information such as income or mortgage status where relevant to a tenancy application
• IP addresses and website usage data collected via cookies and analytics tools

3. Lawful Basis for Processing

We process your personal data on the following legal grounds:

• Contract performance — to provide our property services to you, including tenant sourcing, property marketing, lettings management, rent guarantee, and short-term lets
• Legal obligation — to comply with UK laws and regulatory requirements, including Anti-Money Laundering regulations where applicable
• Legitimate interests — to manage our business operations and communicate with existing clients about relevant services
• Consent — where you have opted in to receive marketing communications from us

4. How We Use Your Data

We use your information to:

• Provide real estate services, including tenant sourcing, property marketing, rent guarantee, property management, and short-term lets
• Communicate with you regarding our services, bookings, or enquiries
• Comply with legal obligations in the UK real estate sector
• Improve our services and website functionality
• Conduct identity verification checks where required by law

5. How We Share Your Data

We do not sell your personal data to third parties. We may share your information with trusted third parties when necessary, including:

• Landlords or tenants involved in property transactions
• Property listing platforms including Rightmove, Zoopla, and OnTheMarket, which operate their own privacy policies
• Service providers that assist with property management, CRM, or marketing activities
• Legal or regulatory authorities if required by law
• Professional advisers such as solicitors, surveyors, or mortgage brokers involved in a transaction

6. International Data Transfers

Some of our third-party service providers (such as email or CRM platforms) may process data outside the UK. Where this occurs, we ensure appropriate safeguards are in place, including standard contractual clauses or adequacy decisions recognised by the UK Government. If you would like further information about international transfers, please contact us.

7. Data Retention

We retain your personal data for the following periods:

• Client and transaction records: 6 years from the end of the transaction or contract (HMRC and Limitation Act requirements)
• Identity verification documents: 5 years from the end of the business relationship where applicable under AML regulations
• Marketing and enquiry data: 2 years from your last contact with us
• Website analytics data: 26 months

After these periods, your data will be securely deleted or anonymised.

8. How We Protect Your Data

We use appropriate technical and organisational measures to safeguard your personal data against loss, misuse, or unauthorised access. These include secure data storage, restricted access controls, and regular review of our data handling procedures.

9. Your Rights

Under the UK GDPR and Data Protection Act 2018, you have the right to:

• Access the personal data we hold about you
• Correct or update your personal data
• Request deletion of your personal data
• Object to processing of your personal data
• Request restriction of processing
• Request data portability
• Withdraw consent at any time where processing is based on consent

To exercise any of these rights, please contact us at: Email: info@rovale.co.uk | Phone: 020 7307 0607

You also have the right to lodge a complaint with the Information Commissioner’s Office (ICO) at ico.org.uk or by calling 0303 123 1113 if you believe we have not handled your data appropriately.

10. Cookies

Our website uses the following types of cookies:

• Essential cookies — necessary for the website to function correctly
• Analytics cookies — we use Google Analytics to understand how visitors use our website. This data is aggregated and anonymised
• Marketing cookies — used to show relevant content where applicable

You can control or disable cookies via your browser settings or through our cookie consent banner. For more information about cookies and your choices, visit ico.org.uk/cookies.

11. Third-Party Links

Our website may contain links to third-party websites including property portals and partner services. We are not responsible for the privacy practices of those sites and encourage you to review their privacy policies.

12. Changes to This Privacy Policy

We may update this Privacy Policy from time to time. We encourage you to review this page periodically.

13. Contact Us

If you have any questions about this Privacy Policy or how we handle your data, please contact us:

ROVALE
91 Wimpole Street, Marylebone
London W1G 0EF
Email: info@rovale.co.uk
Tel: 020 7307 0607
Website: https://www.rovale.co.uk